Perhaps our best social media marketing time-saving tip is to schedule posts for your social profiles in advance. You can bundle the social media marketing process: do all your curation and composition in one go, then push out those updates the next day or week. How We Use Buffer: Buffer 's Always Free plan lets you connect a profile from each network (one from Facebook, one from Twitter, etc.) and pre-schedule 10 posts for each network. If you share three posts a day, that means you can stay three days ahead all the time. Advertising Continue reading below We found a lot of value in the hand-picked content suggestions (thanks to Courtney, who thinks all of this content is great!), which are easy to read and then add. Also free: Hootsuite (free for your first three social profiles).
Conception: Canva The $0 Marketing Stack: 41 Free Options fax list for Popular Paid Services and Tools Great paid options if you can rock it: Photoshop, InDesign Over 2 million people trust Canva to help them create images for social media, blog posts, and just about any other use you can imagine. How we use Canva: Optimized sizes and built-in templates make it quick and easy to create images that are tall for Pinterest, rectangular for Twitter, square for Facebook or Instagram, and everything in between. We find Pablo (another free alternative) to be ideal for Twitter sized images of 1024px by 512px, and Canva works great for everything else. Advertising Continue reading below Also free: Pablo Gimp Pic Singe.
Real-Time Analytics: Google Analytics The $0 Marketing Stack: 41 Free Options for Popular Paid Services and Tools Great paid option if you can rock it: Chartbeat Google Analytics does just about everything in terms of tracking traffic to your website. It's a huge, monstrous amount of information, generously distributed for free. How we use Google Analytics: As a social media marketing team, we love how easy it is to see traffic from different networks (Acquisition > Social > Network Referrals). We can check the committed reading time by looking at Time on Page. And for real-time stats of who is on our site right now, we can just click Real-Time > Overview. Advertising Continue reading below Also free.